For this project one of my key responsibilities was art directing the Cerveza Muñeca visual content. Working closely with a team of professional photographers & videographers, I pulled inspiration, provided styling notes, and guided the composition and content focus of the shoot. The goal was to capture the essence and personality of Cerveza Muñeca, showcasing its unique branding and positioning in the market. Through careful direction and attention to detail, we were able to create stunning visuals that effectively communicated the brand's identity and resonated with its target audience.